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Ask Living Proof.

Why are heavy silicones bad?  Don’t be sili-conned. Silicone (found in most haircare products) weighs down your hair, making it feel lifeless, coated, and greasy. Here are some tips…
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Why Is My Hair So Frizzy

If you’ve found yourself asking the mirror on the wall, “Why, oh why, is my hair so frizzy?”, we have both good news and bad news. The bad news…
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